This animation was created for the launch of the HTC TouchPro 2. The project involved 3D animation of device models and compositing custom screens and type messaging calling out specific product features. The individual vortex sequences were also used as dynamic transitions embedded into the product keynote presentation.
The creative approach was to develop an immersive 3D environment with a vortex motion that drew the viewer into the content. The secondary motion of the product models allowed the lighting to subtly play across the surface of the device.
Project:Touch Pro 2 product launch video
Project:Touch Diamond 2 product launch video
Project: Magic product launch video